PERSONAL INFORMATION WE COLLECT
When you visit the site, we automatically collect certain information about your device including information about your web browser, IP address, time zone and some cookies installed on your device. Additionally, as you browse the site we collect information about the individual web pages or products you view, which websites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically-collected information as “device information.”
We collect device information using the following technologies:
- “Cookies” are data files placed on your device or computer and often include an anonymous unique identifier.
For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the site and collect data including your IP address, browser type, Internet service provider, referring/exit pages and date/time stamps.
- “Web beacons,” “tags” and “pixels” are electronic files used to record information about how you browse the site.
Additionally, when you fill out a form to sign up for our newsletter, we may collect certain information from you, such as your name, email address, company name and job title. We refer to this information as “member information.”
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the member information we collect generally to stay in touch with individuals who have subscribed to our newsletter. When in line with the preferences you have shared with us, we may provide you with information or advertising relating to our products or services.
We use the device information to improve and optimize our site (for example, by generating analytics about how prospects browse and interact with the site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your personal information with third parties to help us use it as described above. For example, we also use Google Analytics to help us understand how our customers use the site–you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations; to respond to a subpoena, search warrant or other lawful request for information we receive; or to otherwise protect our rights.
As described above, we use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
- FACEBOOK: https://www.facebook.com/settings/?tab=ads
- GOOGLE: https://www.google.com/settings/ads/anonymous
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our site’s data collection and use practices when we see a Do Not Track signal from your browser.
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
When you place an order through the site, we will maintain your order information for our records unless and until you ask us to delete this information.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at email@example.com or send a letter to: Suite 446, 401 Richmond Street W, Toronto, ON, M5V 3A8, Canada